The Modernization of Malay Food Ingredients: A qualitative investigation


  • Mohd. Shazali Md. Sharif
  • Norazmir Md. Nor
  • Ahmad Esa Abdul Rahman
  • Khairunnisa Mohamad Abdullah



This paper attempts to provide and insight into the modernization of Malay food ingredients within Malay communities. Its approach is sociological, using qualitative method of interview and observation, inquiring into the usage of modern food ingredients in the preparation of Malay dishes. Focusing on a small group of consumers in Puncak Alam, Selangor, the findings indicate that the motivation behind choosing modern food ingredients is to save cooking preparation time while improving nutrient intakes.

© 2016. The Authors. Published for AMER ABRA by e-International Publishing House, Ltd., UK. This is an open access article under the CC BY-NC-ND license (

Peer–review under responsibility of AMER (Association of Malaysian Environment-Behaviour Researchers), ABRA (Association of Behavioural Researchers on Asians) and cE-Bs (Centre for Environment-Behaviour Studies), Faculty of Architecture, Planning & Surveying, Universiti Teknologi MARA, Malaysia.

Keywords: modernizations; traditional food; Malay food; food ingredients


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How to Cite

Md. Sharif, M. S., Md. Nor, N., Abdul Rahman, A. E., & Mohamad Abdullah, K. (2016). The Modernization of Malay Food Ingredients: A qualitative investigation. Environment-Behaviour Proceedings Journal, 1(3), 227-233.



Local Cultural / Heritage Environment (Food included)

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