Stories in Every Bite: Can traditional dishes drive halal edugastronomy tourism in Kelantan?

Authors

  • Siti Syahirah Saffinee Faculty of Syariah and Law, Universiti Sains Islam Malaysia, Nilai, Negeri Sembilan, Malaysia
  • Wan Nazri Che Mat Safiee Faculty of Syariah and Law, Universiti Sains Islam Malaysia, Nilai, Negeri Sembilan, Malaysia,
  • Mohd Mahyeddin Mohd Salleh Faculty of Syariah and Law, Universiti Sains Islam Malaysia, Nilai, Negeri Sembilan, Malaysia,
  • Khairunneezam Mohd Noor Faculty of Leadership and Management, Universiti Sains Islam Malaysia, Nilai,Negeri Sembilan, Malaysia

DOI:

https://doi.org/10.21834/e-bpj.v10iSI24.6524

Keywords:

Halal tourism, gastronomy, Kelantan

Abstract

Kelantan is renowned for its rich traditional cuisines that reflect its history and adherence to halal principles. The rise of halal tourism and sustainable tourism has boosted interest in Kelantan's culinary traditions. Halal EduGastronomy Tourism (HEGTo) integrates gastronomy education with cultural and religious values ​​to offer travellers an immersive experience. This study aims to explore the role of Kelantan's traditional cuisine in promoting HEGTo by examining local food providers' perspectives and addressing the preservation of culinary heritage within a modern tourism context. This study is based on qualitative field data collected in Kelantan with food entrepreneurs as the informants.

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Published

2025-01-25

How to Cite

Saffinee, S. S., Che Mat Safiee, W. N., Mohd Salleh, M. M., & Mohd Noor, K. (2025). Stories in Every Bite: Can traditional dishes drive halal edugastronomy tourism in Kelantan? . Environment-Behaviour Proceedings Journal, 10(SI24), 241–246. https://doi.org/10.21834/e-bpj.v10iSI24.6524