Enhancing Undergraduates’ Digital Competencies  through a Mentorship Model

Siti Hajar Mohd Hussain; Rahayu Tasnim

doi:10.21834/e-bpj.v8iSI15.5096

Authors

Siti Hajar Mohd Hussain Faculty of Business and Management, Universiti Teknologi MARA Cawangan Kedah, Kampus Sungai Petani, Malaysia; Malaysia-Japan International Institute of Technology, Universiti Teknologi Malaysia, Kuala Lumpur, Malaysia
Rahayu Tasnim Malaysia-Japan International Institute of Technology, Universiti Teknologi Malaysia, Kuala Lumpur, Malaysia

DOI:

https://doi.org/10.21834/e-bpj.v8iSI15.5096

Keywords:

Digital Competencies, Mentorship, Undergraduates, Digital Talent

Abstract

Digital transformation requires organizations to seek cutting-edge technology and skilled digital workers. Digital competencies gaps among undergraduates are alarming. Closing the digital competency gap requires a mentorship approach for undergraduates in the future digital economy. This conceptual paper proposes a mentoring model to develop undergraduates' digital competencies. Qualitative interpretivism research via cross-sectional case study is suggested. Targeted participants will be purposefully sampled and interviewed to collect data. NVIVO will transcribe and thematically assess interviews. Thus, the study will explore a digital competency mentorship model to cultivate digital talent to lead a future competitive labour market in the digital economy.

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