Evaluation of Digital Interface for Traditional Cultural Education based on Eye-tracking Technology

Yanjun Yang; Ahmad Nizam Othman; Mohd Ekram Al Hafis Hashim; Hanafi Hussin

doi:10.21834/e-bpj.v10iSI36.7565

Authors

Yanjun Yang College of Humanities and Social Sciences, Huazhong Agricultural University, Wuhan, Hubei,China; Faculty of Art, Sustainability & Creative Industry, Sultan Idris Education University, Tanjung Malim, Perak, Malaysia; Faculty of Arts and Social Sciences, Universiti Malaya, Kuala Lumpur,Malaysia
Ahmad Nizam Othman Faculty of Art, Sustainability & Creative Industry, Sultan Idris Education University, Tanjung Malim, Perak, Malaysia
Mohd Ekram Al Hafis Hashim Faculty of Art, Sustainability & Creative Industry, Sultan Idris Education University, Tanjung Malim, Perak, Malaysia
Hanafi Hussin Faculty of Arts and Social Sciences, Universiti Malaya, Kuala Lumpur, Malaysia

DOI:

https://doi.org/10.21834/e-bpj.v10iSI36.7565

Keywords:

Eye-tracking Technology, Traditional Cultural Education, User Experience

Abstract

This study evaluates the effectiveness of digital traditional cultural education using eye-tracking technology. By analyzing participants' visual behavior, attention to key content, and cognitive load during digital learning, the study highlights both the advantages of visual and interactive design in enhancing learning outcomes and challenges like information overload. A mixed-methods approach, combining quantitative eye-tracking data and qualitative interviews, revealed insights into optimizing digital education design to improve learning experiences and outcomes.

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