M.Ali, Norlina, Faculty of Business and Management, Universiti Teknologi MARA (UiTM) Segamat, Johor, Malaysia, Malaysia

• Environment-Behaviour Proceedings Journal Vol. 9 No. 28 (2024): Mar. AcE-Bs2024Langkawi, 01-03 Mar 2024 - Commercial / Retail / Services Environment
  Unravelling the Impact of Visual Merchandising on Consumer Impulse Buying Behaviour in Hypermarket
  Abstract  pdf