Exploring Creative Thinking among Higher Education Students: A Behavioural Perspective

Authors

  • Nor Sabrena Norizan Faculty of Business and Management, Universiti Teknologi MARA, Melaka
  • Ahmad Fadhly Arham
  • Norazamimah Bogal
  • Nuttawuth Muenjohn

Abstract

Creative thinking is an essential competency for students of higher education. This study explores the relationships between personal characteristics, interpersonal relationships, and innovativeness in creative thinking among students at the Universiti Teknologi MARA, Melaka, Malaysia. Based on purposive sampling, the final data were drawn from 140 diploma and degree students enrolled in the Faculty of Business and Management. All three independent variables significantly predicted approximately 63.2% of the variation in creative thinking. However, personal characteristics and interpersonal relationships contribute considerably to creative thinking. The study emphasizes the importance of personal traits and behaviour in developing creativity among Malaysian undergraduates.

Published

2025-09-18

How to Cite

Norizan, N. S., Arham, A. F., Bogal, N., & Muenjohn, N. (2025). Exploring Creative Thinking among Higher Education Students: A Behavioural Perspective . Environment-Behaviour Proceedings Journal, 10(33). Retrieved from https://ebpj.e-iph.co.uk/index.php/EBProceedings/article/view/7226