Factors Influencing Youth Participation in Sustainable Development Goals through CSR Program

Nurul Hafizha Khalid; Tuan Nooriani Tuan Ismail

doi:10.21834/e-bpj.v10iSI38.7635

Authors

Nurul Hafizha Khalid Hartalega NGC Sdn Bhd., Malaysia
Tuan Nooriani Tuan Ismail Faculty of Administrative Science And Policy Studies, Universiti Teknologi MARA, Selangor, Malaysia

DOI:

https://doi.org/10.21834/e-bpj.v10iSI38.7635

Keywords:

Youth, Self-interest, Self-motivation, Self-awareness, Corporate Social Responsibility

Abstract

Corporate social responsibility (CSR) is an effort by businesses to allocate their resources to assist the development of mutually beneficial and long-term relationships with their communities. This study explores factors that influenced youth participation in Sustainable Development Goals (SDGs) through CSR programs. Using a quantitative method and respondents residing outside urban areas in Malaysia, the findings revealed that all variables influenced youth participation in SDGs through CSR. This study is beneficial for youth and CSR for innovative solutions aligned with environmental, social, and economic sustainability. This study provides recommendations for integrating youth voices into CSR strategies for greater SDG alignment.

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