Expectancy in Urban Farming Engagement

Authors

  • Noriah Othman Faculty of Architecture, Planning and Surveying, Universiti Teknologi MARA, 40450 Shah Alam, Malaysia
  • Rabiatul Adawiyah Latip Post Graduate Studies, Faculty of Architecture, Planning and Surveying, Universiti Teknologi MARA, 40450 Shah Alam, Malaysia
  • Mohd Hisham Ariffin Faculty of Architecture, Planning and Surveying, Universiti Teknologi MARA, 40450 Shah Alam, Malaysia
  • Noralizawati Mohamed Faculty of Architecture, Planning and Surveying, Universiti Teknologi MARA, 40450 Shah Alam, Malaysia

DOI:

https://doi.org/10.21834/e-bpj.v2i6.948

Keywords:

Expectancy, Urban Farming, Motivational Factor, Sustainable Practice

Abstract

Urban farming is seen as a sustainable practice with the social, economic and urban environment benefits. Despite the efforts by the government, there is lack of public participation in urban farming activities and challenges in sustaining urban farming participants’ interest. The study is aimed at measuring urban farming participation motivations using the Expectancy Theory of Motivation which is made up of three aspects; namely expectancy, instrumentality and valence. This paper describes the findings regarding the expectancy aspect of motivation (measured by using Expectancy theory) in urban farming activity in Malaysia.

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Published

2017-11-08

How to Cite

Othman, N., Latip, R. A., Ariffin, M. H., & Mohamed, N. (2017). Expectancy in Urban Farming Engagement. Environment-Behaviour Proceedings Journal, 2(6), 335-340. https://doi.org/10.21834/e-bpj.v2i6.948

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