Strategic Strengthening of the Troso Village Fabric Industry as a Sustainable Fabric Center

Jati Widagdo; M. Rifqy Roosdhani; Samsul Arifin; Mujiyono; Nimas Aulia Pambajeng Miftahunnajah

doi:10.21834/e-bpj.v9iSI23.6166

Authors

Jati Widagdo Product Design, Islamic University of Nahdlatul Ulama Jepara, Jepara, Indonesia
M. Rifqy Roosdhani Master of Management, Islamic University of Nahdlatul Ulama Jepara, Jepara, Indonesia
Samsul Arifin Master of Management, Islamic University of Nahdlatul Ulama Jepara, Jepara, Indonesia
Mujiyono Art Education, State University of Semarang, semarang, Indonesia
Nimas Aulia Pambajeng Miftahunnajah Economic Education, Semarang State University, Semang, Indonesia

DOI:

https://doi.org/10.21834/e-bpj.v9iSI23.6166

Keywords:

Troso, Indonesia, Fabric Production , Cultural Heritage

Abstract

Troso, a village in Indonesia, has excelled in fabric production since the 17th century, selling textiles with motifs drawn from across Indonesia, locally and globally. The fabric industry in Troso is not just a means of economic sustenance but a significant part of the village's cultural identity. Advancing from traditional Pancal weaving to modern techniques like Non-Machine Weaving Tools (ATBMs) and dynamo-powered methods, Troso's economic autonomy thrives on creativity and cultural heritage. This study explores these methods through qualitative research, emphasizing how these fabrics preserve Troso's cultural identity and drive its economy, illustrating the village's enduring prosperity and job creation.

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